Archery Industry News

Bear Archery Pushes Up Release Date of Long Draw Kuma

Bear Archery Pushes Up Release Date of Long Draw Kuma

Bear Archery announced the launch of the Kuma LD, an all-new compound bow in the 2018 lineup. Originally planned for a later date, overwhelming consumer demand has accelerated the release of another Bear Legends Series™ bow. The Kuma LD is included in Bear’s Legend Series™, an exclusive dealer-only line of five ultra-competitive compound bows, and...
Martin Archery Assets Purchased

Martin Archery Assets Purchased

Martin Archery is pleased to announce its recent asset purchase by ELM, LLC, a Nashville-based private equity firm, and the Mandola Group, a sister company to Big Jon Sports. Rex Darlington and Ted Harpham of Darton Archery will collaborate with Big Jon’s engineering staff to reengineer and reconfigure Martin’s bow models for 2018. Martin Archery...
Moultrie Launches Moultrie Mobile 2.0

Moultrie Launches Moultrie Mobile 2.0

Moultrie is pleased to announce that Moultrie Mobile 2.0 is now available for users to download. This newest release provides users with enhanced image viewing options and provide the largest image viewing area on your smartphone. The image gallery now features a navigation bar that disappears when scrolling, making it easier to scan through, find...
PSE Introduces a New Way to Buy Bows

PSE Introduces a New Way to Buy Bows

This all-new, innovative bow-buying experience centers on the establishment of seven separate PSE bow lines: Vapor, Evolve, Adapt, Target, Crossbow, Madfish, and Heritage. Each line has its own primary focus to help guide consumers toward the right bow with ease and understanding. The advantages are two-sided: The lines provide dealers with a solid starting point...
Parker Bows Announces New Online Merchandise Store

Parker Bows Announces New Online Merchandise Store

Leading e-commerce solutions developer, Powertex Group, is pleased to announce the launch of a new Parker Bows Gear online store (www.parkerbowsgear.com) and new Parker Bows branded merchandise. Powertex Group will manufacture and sell newly designed branded apparel, headwear, and accessories for Parker Bows to both retail fans and dealerships. This strategy will not only increase...
ATA Chooses Matt Kormann as President/CEO

ATA Chooses Matt Kormann as President/CEO

Former Freeman SVP has Passion for Archery, 17 Years in Business Development For more information, contact Teresa Johnson at (860) 904-0497 or teresajohnson@archerytrade.org NEW ULM, Minnesota – The Archery Trade Association has chosen Matt Kormann of Marietta, Georgia, as its next president/CEO, after a nationwide hunt led by an executive search firm.
Boy Scouts' Archery

Boy Scouts’ Archery

The Boy Scouts of America’s Summit Bechtel Reserve offers a week-long program called The Marksman that offers target and 3D archery. Take a look at the photos below and learn more about it here.
True North Treestands: Industry 5Q

True North Treestands: Industry 5Q

“Having been raised in a family of passionate outdoorsmen and women, hunting and fishing were always a part of life on the McCharles homestead. The 256-acre farm in Northern Ontario served as the grounds for my apprenticeship in hunting, especially. From this, an incredible passion for hunting developed. TNT’s company philosophy is to under promise and...
Archery Addictions: Inside Retailing

Archery Addictions: Inside Retailing

We recently enjoyed getting to know the folks at Archery Addictions in Walnutport, PA. In addition to offering just about everything you could want in a pro-shop, Archery Addictions offers a few extras that make this shop special. For starters, the owners specifically set out to offer a place that’s warm and welcoming to customers....
Retail Rescue: An Archery Pro-Shop Advice Video Series

Retail Rescue: An Archery Pro-Shop Advice Video Series

-An Insider’s Guide to Revitalizing Your Pro-Shop- Final Bonus Episode Episode 10 of 10 Episode 9 of 10 Episode 8 of 10 Episode 7 of 10 Episode 6 of 10 Episode 5 of 10 Episode 4 of 10 Episode 3 of 10 Episode 2 of 10 Episode 1 of 10 Aaron Lasco is an industry...
TenPoint Launches New Entry-Level Renegade

TenPoint Launches New Entry-Level Renegade

TenPoint Crossbow Technologies’ unveiled its new Renegade crossbow. Featuring a new stock and a time-tested bow assembly, the Renegade provides consumers premium quality, performance, and safety at an entry-level price-point. “The Renegade is perhaps the best entry-level TenPoint we have ever designed,” said TenPoint CEO Rick Bednar. “It’s lightweight, narrow, fast, and includes some of...
Introducing the 2018 Elite Enlist

Introducing the 2018 Elite Enlist

  HAS EVERYTHING IT NEEDS, AND NOTHING THAT IT DOESN’T The single greatest benefit of manufacturing our bows in-house is the ability to fine-tune our designs and our processes to the benefit of our customers. The result is a bow that delivers on a massive scale. Smooth draw cycles, comfort blended with performance. Enlist is...