The ATA has many advantages for members that directly benefit your business. If you’re not already a member, refresh on some of the benefits the ATA has to offer.

ATA Connect

ATA Connect is an ATA retailer exclusive online discussion forum that is a safe, confidential networking space to constructively discuss business challenges. This is a great place for retailers to connect with one another to share ideas, ask questions, and share or give advice.

Consumer and Social Media Communities

ATA offers two consumer websites and social media pages that help drive targeted traffic to its members. They include valuable and engaging bowhunting and archery content for your online audience. ATA also features members in their store locator, driving near-by potential customers to your store. It is easy to use and works for desktops or mobile devices.

Member-Only Portal

The ATA’s member-only portal is simple to set up and can be used to update your information, renew your membership, register for the trade show, and access member-exclusive information. This portal features industry-related documents, industry data, research reports, and more. This is an excellent way to stay up to date and in the know. There are also legal resources, minimum pricing resource library and the ATA Show Guide and Membership Directory.

Membership Directory Listing and Access

As a member, your store’s information is automatically included in the Show Guide and Membership Directory, including your contact information, for valuable networking opportunities. The Show Guide and Membership Directory can be accessed through the member portal.

Admission to the ATA Trade Show

The ATA Trade Show is the largest and most-inclusive show in the bowhunting and archery industry. Retailers, manufacturers, distributors, and other industry professionals gather to network, finalize orders and score deals. Only members can attend to ensure attendees focus on business without interruption. The Trade Show attracts archery professionals from across the country and even the world to market, build relationships, try new products and grow their business.

Federal Excise Tax Support and Legislative Voice

The ATA offers advice, information and direction on FET regulations and support for audits from the IRS. They’ve compiled helpful and informative articles  to help understand FET and filing tax returns. ATA is also hard at work to enact laws and policies that help the archery and bowhunting industry to advocate on issues such as counterfeiting, hunting regulations, federal excise taxes and minimum advertised pricing.

Boost Profits and Reach New Customers

ATA’s goal is to help members thrive and achieve their goals. They offer the Retail Growth Initiative with tools, services and best practices to help you run your business, create sustainable programs and boost profits. ATA helps you build personalized plans to help you succeed. The Explore Bowhunting and Explore Bowfishing programs help you best serve customers, reach prospect customers and increase sales by introducing newcomers. The ATA ePRO is a software program  designed to take the legwork out of reordering inventory, tracking orders, communicating with customers, and scheduling range time, saving you time and money.

Learn more at ATA’s website.