Nature Blinds Selects Source Outdoor Group

logo-homeNature Blinds, makers of the most realistic, effective blinds in the hunting industry, is pleased to announce it has partnered with the Source Outdoor Group (SOG) as its agency of record for marketing and advertising.

Known for ultra-realistic hunting blinds that look just like giant oak tree trunks, Nature Blinds is expanding its line to include new models, as well as introducing sheds, water tanks and feeders – all with the company’s unique, natural look. To get the word out about these fantastic high-quality products, Nature Blind executives selected Source Outdoor Group as their partner.

“While our line now includes products that make sense for any consumer who lives in the country, hunters remain the heart of our clientele, and we wanted a marketing company that not only understands hunters, but has a passion for the sport,” said Andrew Lyke, EVP Nature Innovations Brands. “Source Outdoor Group was the clear choice, not only for their enthusiasm for our industry, but also for their values.”

Located in Kerrville, Texas, Nature Blinds was started by set designer and sculptor, Tim Thomason. Tim was frustrated with the way hunting blinds stood out and spooked game, so he set out to make a better one. He built the first Nature Blind in his basement using plastic and the high-density foam used to make rocks and other scenery used for sets and theme rooms. It didn’t take long for him to realize he was onto something.tree-blind-hero

Today, his lifelike blinds offer watertight, insulated and sound-dampening concealment that is perfectly at home in any natural setting without the hunter having to “blend it in.”

“We really look forward to working with Tim and his staff at Nature Blinds,” said Aaron McCaleb, President of Source Outdoor Group. “They are a natural fit for us and it is exciting to be selected as their partner. I’ve hunted from Nature Blinds models in the past, and they’re like works of art. More important, they’re comfortable and effective in any habitat or weather conditions.”

Nature Blinds’ original TreeBlind is big and roomy, with plenty of space for two hunters and all their gear. The Solo has the same quality workmanship and the completely realistic HD tree look, but in a size more suited to a single hunter. For those looking for a more portable and more affordable option, the HideOut offers concealment on three sides. Two HideOuts can be used for 360-degree coverage.

Source Outdoor Group specializes in public relations, marketing, communications, and media relations in the outdoors and firearms industry. With an impressive list of clients already, Source Outdoor Group knows how to define and communicate the brand message to the audience that matters most – the people who buy shooting sports products.

To learn more about Nature Blinds, please visit www.natureblinds.com.

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