This week, Under Armour launched a new camouflage pattern, Ridge Reaper Barren, inspired by western big game hunting.

Ridge Reaper incorporates coincidental disruption technology featuring irregular shapes and angles, plus “no background” technology. Translation? Ridge Reaper weakens an animal’s ability to detect complete forms, making the wearer nearly invisible.

A complete Under Armour line is available in Ridge Reaper camo, including base layers, jackets, pants, hoodies, and boots.

For more information, visit Under Armour’s website.