Wildlife Research Center Celebrates 35th Anniversary of Special Golden Estrus

Wildlife Research Center® Celebrates 35 Years of Special Golden Estrus® – The Original Dated Fresh Estrus Scent Wildlife Research Center®, the trusted name in hunting scent technology, proudly announces the 35th Anniversary of its legendary Special Golden Estrus®—the Dated Fresh Super Premium Estrus Scent that has revolutionized deer hunting for over three decades. It was…

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NASP® Releases Arrowscores® Scoring Platform to All Certified and Non-Certified Organizations

NASP® is proud to release Arrowscores® Scoring Platform to all NASP® certified and non-certified organizations January 2026 - The National Archery in the Schools Program (NASP®) is pleased to announce the development and final release of the Arrowscores® Scoring and Tournament Platform and its user agreement documentation. Arrowscores® is a cloud-based archery tournament registration and…

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Kinsey’s Inc. Welcomes Kelly Smith as New Dealer Sales Representative

Kinsey's Inc., a leading distributor of archery, hunting, and outdoor-sports equipment, is excited to announce the addition of Kelly Smith to its dealer sales team. Kelly joins Kinsey's as a Dealer Sales Representative, bringing with her decades of valuable industry experience from a multitude of outdoor distributors, most recently Big Rock Sports. Kelly arrives at…

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New Product Launch Award Winners Announced at the 2026 ATA Industry Celebration Event

NEW ULM, MN — The Archery Trade Association is pleased to present the New Product Launch Showcase award winners. The New Product Launch Showcase highlights products launched at the 2026 ATA Trade Show as part of ATA Show Week, recognizing companies for excellence in new product design, innovation and their ability to meet customer demands.Award recipients were…

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Whitetails Unlimited Grants $1 Million Through Staying on Target Program

Whitetails Unlimited issued grants totaling $1,122,189 fostering their Staying on Target Program this past fiscal year. Staying on Target grants included those awarded for shooting range development and improvements, safe shooting initiatives, and shooting and archery teams such as NASP, S3DA, and USA Clay Target League. As an advocate for the preservation of the shooting…

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NASP® to Attend 2026 ATA Show

December 2025 – The National Archery in the Schools Program (NASP®) is proud to announce its participation in the 2026 Archery Trade Association (ATA) Show, taking place January 8–10, 2026 in Indianapolis, Indiana. The ATA Show is the archery and bowhunting industry’s largest trade show, bringing together manufacturers, retailers, educators, and conservation leaders to celebrate…

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