T.R.U. Ball: Industry 5Q WebXtra
T.R.U. Ball Industry 5Q In the T.R.U. Ball Industry 5Q, Brandon Reyes discussed the technology and processes that T.R.U. Ball employ each year when creating new releases. As luck would…
Resources For Planning Your ATA Show
Resources For Planning Your ATA Show Trade Show Benefits to Keep in Mind New Products Get a sneak peek before hitting the floor in the Featured Products Showcase, an area…
A Look at Recent Treestand Safety Research
Despite all the horror stories, awareness campaigns and innovative safety gear, treestand-related accidents remain the most common cause of injury or death while hunting, according to a study conducted…
Prime Archery Introduces The Centergy Air Compound Bow
Center Balanced Targeting System creates unparalleled balance for unmatched accuracy. Press Release from Memphis, Michigan: Prime Archery®, by G5® Outdoors—the leading manufacturer of premium archery equipment, reveals the revolutionary Centergy…
TenPoint Crossbow Technologies to Unleash New Crossbows and Sights
Press Release from Mogadore, OH Industry-leading TenPoint Crossbow Technologies®, Horton Crossbow Innovations®, and Wicked Ridge Crossbows® are set to launch a collection of highly innovative crossbows and accessories at the…
Ellison Continues Golden Streak in Morocco with New Indoor World Record
MARRAKESH, Morocco – Brady Ellison has had an incredible run in 2016, rounding out the end of the year with a smashing start to the indoor season with a new…
Bowtech Introduces the New Stryker Katana 360
EUGENE, Ore. – Stryker Crossbow launches the Stryker Katana 360, a high-performance crossbow that outclasses the competition in size, technology and speed. Stryker’s most efficient crossbow ever, the Katana 360…
Prime Archery Centergy Hybrid with Center Balanced Targeting System
Sports Flagship Features For Long Axle-To-Axle Shooters Center Balanced Targeting System creates unparalleled balance for unmatched accuracy. Memphis, Michigan —Prime Archery, by G5® Outdoors—the leading manufacturer of premium archery equipment,…
Bowtech Reign 2017 Review
Watch as Patrick Meitin reviews the NEW 2017 Bowtech FLAGSHIP. Bowtech now brings us the Reign 6 and 7. These designs combine all of Bowtech’s most notable technologies to create…
ATA Seeks Digital Content Specialist
The Archery Trade Association is seeking a Digital Content Specialist to support the ATA’s Archery360.com, Bowhunting360.com and Archerytrade.org websites, with primary emphasis on writing for our consumer websites, Archery360.com and…
Bowtech 2017 Text Message Launch
Bowtech 2017 Text Message Launch – YOU’RE INVITED! Want to see the new Bowtech #SmartBow? Simply text FLAGSHIP to 313131 (393939 in Canada) to get the exclusive, first-look at our new flagship…
La Crosse Archery – Inside Retailing WebXtra
Recreational archery has become an excellent source of revenue for archery pro-shops. The ATA is working hard to encourage recreational archery participation, and they’re showing retailers how to tap into…
