Realistic Draw Weight in The New Millennium

By Patrick Meitin Many archers seem to believe that personal equipment preferences, or even abilities, apply to everyone. Some modern archers, for instance, are able to stack arrows tightly at 40, 50 or even 60 yards. But chastising others for an inability—or unwillingness—to make such shots is just silly. On the other hand, too many…

Preseason Checkup—Bulletproofing Your Bowhunting Rig

With bowhunting seasons looming it is time to ready your equipment. Once festivities kick off you certainly don’t want to experience even the smallest malfunction! Bow season can be hard on equipment—it’s being used hard, derricked into treestands, dropped, fallen on, bungee-corded onto ATVs and tossed into pickup beds. Setting up so tuning and settings…

Price Points And Your Customer Base

By Patrick Meitin Once upon a time, during a stint in outdoor retailing, I was put in charge of the archery department of a large sporting goods store. It was believed my extensive experience in archery and bowhunting wares would allow me to make more targeted buying decisions than the company’s general buyers. I was…

CenterPoint Archery® 2020 Summer Rebate Features CP400 Crossbow in TrueTimber® Strata Camo

NMAN, S.C. –– TrueTimber invites hunters to take advantage of the CenterPoint Archery 2020 Summer Rebate featuring the CP400 Crossbow available in TrueTimber Strata. With the purchase of a CP400 crossbow, buyers will receive a $100 rebate. Buyers who purchase the CP400 with Silent Crank in Strata will receive a $150 rebate. The rebate began July 1 and will run through…

Kelly Brand Management Announces New Client Contract with DSG Outerwear

Atlanta, GA –– Kelly Brand Management (KBM), a sales, marketing, and business management consultancy, announced today it has been selected as the sales agency of choice for DSG Outerwear. DSG Outerwear manufactures outdoor apparel specifically designed and developed for the outdoor female consumer. “As a father of two girls, I certainly appreciate DSG’s commitment to…

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