Yeti Coolers has announced it will introduce limited edition pink coolers to support National Breast Cancer Awareness Month in October. The company will also provide a donation to the American Cancer Society to support cancer research and patient support.
Roy Seiders, president of Yeti Coolers, said, “Yeti Coolers is proud to create a special edition pink cooler collection to support breast cancer awareness. We hope the pink coolers will appeal to a female audience, and we also believe at least some of our male consumers are man enough to pull it off. Yes, that is a challenge!”
The Roadie 20 and Tundra 45 feature durable, built-to-last one-piece construction. Extra thick insulating walls keep ice cooler longer, and the “No Sweat” design prevents condensation on the outer surface. The Roadie is equipped with stainless steel handles, and the Tundra’s DoubleHaul Handles are made from marine-grade nylon.
Mark your calendars for October 1, when Yeti will roll out the new line at select retailers and online at Yeti’s website.