Innerloc has established itself as a premier American-made archery brand, focused on delivering precision-engineered broadheads and bowhunting accessories that meet the demands of serious hunters. With over six decades of combined experience in broadhead design and manufacturing, the company has carved out a reputation for quality, reliability, and innovation. Built on the foundation of Sullivan Industries, a family-owned company manufacturing broadheads since the 1980s, Innerloc emphasizes U.S. production, ensuring that every product meets high standards of craftsmanship and performance.
The brand’s philosophy centers on creating products that perform under the toughest conditions. Innerloc’s focus on technology and innovation has resulted in several patented systems that set their broadheads apart. Blade Alignment Technology (BAT™) allows hunters to tune broadheads precisely with their carbon arrows, resulting in flatter flight and tighter groupings. Their Center Locking System™ ensures fixed-blade assemblies remain rigid and consistent shot after shot, while Aero-Series™ designs allow mechanical broadheads to mimic field-point flight for enhanced accuracy. Additional innovations, such as ClipLoc™ and EXO-Cover™, enhance reliability in deployment, giving hunters confidence in both mechanical and fixed-blade models.
Innerloc offers a wide range of products for bowhunters and bowfishers, from fixed-blade and mechanical broadheads to specialized bow-fishing points and tuning accessories. The Shape Shifter Mechanical Broadhead is engineered for ultra-fast bows and features the EXO-Cover to maintain field-point flight until impact. The Falcon 3-Blade Broadhead delivers simplicity and durability with premium stainless steel blades, while the Carbon Tuner Broadhead emphasizes precision alignment for modern carbon arrows. For crossbow users, the Carnage Mechanical Broadhead incorporates rear-deployment and Aero-Wrap technology for consistent flight. Beyond hunting, Innerloc also produces the 3-Barb Grapple Point for bow-fishing, along with screw-in weight adapters that allow hunters to fine-tune arrow and point weights for optimal performance.


For retailers, Innerloc offers a compelling combination of domestic manufacturing, advanced technology, and a diversified product line. Their Made-in-USA message appeals to hunters who value quality and craftsmanship, while patented features and performance-focused designs resonate with those who invest in high-end archery gear. The brand’s storytelling, including a family-owned history and an informative blog called “Inside Innerloc,” provides additional marketing opportunities, giving dealers rich content to share with customers.
In summary, Innerloc stands out in the archery market by combining decades of experience with cutting-edge design and U.S. manufacturing. Their broadheads, bow-fishing points, and accessories cater to hunters and anglers who demand precision, reliability, and innovation. For dealers looking to provide premium products that reflect both performance and quality, Innerloc delivers a complete line of tools that appeal to serious outdoorsmen.
Product link: https://innerloc.com


