Kids and Archery
At this point, it’s pretty much common knowledge in the archery community that The Hunger Games and other pop culture phenomena caused a huge increase in archery participation, particularly in…
Arrows Fly During Super Bowl 50 Commercial
https://www.youtube.com/watch?v=pOiiPxb-Gbw It’s the time of the year again when everyone’s talking about Super Bowl commercials! Today, we’re excited to share Jeep’s latest commercial, which includes archery at 0:21. We hope…
Archery Milk Commercial
Hey, the form might be terrible, but this is another interesting example of archery in the media. It’s always cool for us to see something like this, especially when archery…
Luke Bryan Opens NFL Thanksgiving Half Time Show with Archery
Country super star Luke Bryan performed Thanksgiving Day, during the half time show of the Dallas Cowboys & Carolina Panthers game, and he opened with archery. Here is a rough…
The Hunger Games: Mockingjay, Part 2 – Released 11/20
Our favorite archery heroine is back in the final installment of The Hunger Games, and she’s ready to revolutionize the fictional world of Panem. Katniss Everdeen returns to the silver…
Apple Releases Bow and Arrow Archery Emoji with iOS 9.1 Update
As archery continues to grow in popularity, it seems to show up more and more in little pop culture phenomena. The latest example of this is a new bow and arrow…
Mockingjay Part 2: In Theaters November 20
The long-anticipated conclusion of The Hunger Games movie saga, Mockingjay Part 2, comes out on November 20. The bow-wielding heroine Katniss Everdeen is certainly responsible for a large part of…
Hungry for Archery: Stats
Recently ATA published a fascinating article that expands on one of our own previous online posts, Hungry for Archery, about pop culture and its influence on archery over the past…
Archery Coming to the X-Men
Archery in the movies has certainly been on the rise, and now X-Men fans will get a taste of archery in “X-Men: Apocalypse” which is scheduled to hit theaters in…
Luke Bryan Wins Cabela’s Archery Event
For the third year in a row, the American Country Music (ACM) & Cabela’s Great Outdoor Archery Event pitted teams captained by country music stars Luke Bryan and Justin…