PLANO, IL (August 16, 2016) – The senses of the North American whitetail and wild turkey are highly evolved. Their uncanny abilities to detect predators are astonishing and must be respected. Anyone who’s hunted either of these wary game animals has likely learned this the hard way – by spooking so many deer and turkeys…
https://www.youtube.com/watch?si=MokjyVF11gPOLPOz&v=wEDAgx-DUi0&feature=youtu.be Introducing The Glendel Bear 3-D Target: Superior, WI — Continuing the tradition of bringing archers and bowhunters 3-D archery targets with the industry’s only replaceable 4-sided core, GlenDel® 3-D targets introduces the GlenDel Bear. Leveraging the one-of-kind 3-D target design that bowhunters and archers have come to love, the new GlenDel Bear brings another…
IRVING, TX – August 2026 – After decades of championing conservation and making significant contributions to the future of the outdoor industry, longtime GSM Outdoors staff member Paul Butski has been inducted into the Legends of The Outdoors Hall of Fame. One of the highest achievements in the industry, the prestigious honor recognizes not only…
The National Archery in the Schools Program (NASP®) concluded one of its most successful tournament seasons at the 2026 NASP® Championship in Daytona Beach, Florida, where thousands of student archers competed in both Bullseye and NASP®3D competition. The Championship marked the culmination of a remarkable season that brought together student archers, coaches, families, volunteers, and…
Team USA will be represented by two athletes at the opening stage, with Jason Tabansky competing in W1 men and Karen Sternfeld in recurve open women. Both arrive in Bangkok with strong recent results and carefully built preparation behind them, setting the stage for an early-season test against international competition. Tabansky's rise to world number…
West Henrietta, NY – Altra Arrows, the pinnacle of precision and performance, celebrates podium performances at the first Archery Shooters Association competition in Foley, AL over the weekend for pro shooters Levi Morgan and Stacy Yoak. Competing in the open pro class, Morgan, shooting Centrum Premier 27’s was seeded fifth after day one and worked his…
Bowtech Selects Idea Ranch as Agency of Record, Unveiling an Innovative Strategy Centered Around Community Development - TULSA, OK – January 10th, 2024 – Bowtech, the leading manufacturer of the world’s finest compound bows and archery equipment, has named Idea Ranch as its agency of record. Leveraging expertise in brand strategy, performance media, creative content…
CHARLESTON, S.C. (September 29, 2026). - For early whitetail season, NOMAD’s Ambush collection is designed for comfort and mobility. Featuring a camo button-down and pants, NOMAD’s Ambush collection is prepared to provide performance for early-season hunts. NOMAD’s Ambush camo button-down combines new-school tech with old-school looks. The lightweight UPF 30+ synthetic fabric allows a full…
The ATA has a lot of exciting events planned for the most well-known trade show in the industry. Gear up for the 2020 ATA Trade Show and read about what to expect this coming January. The ATA Trade Show is the largest bowhunting and archery industry trade show. It’s the most inclusive and member-driven trade…
When conditions are perfect, making an accurate shot comes naturally. But when bright sunlight creates glare across your sight picture, maintaining a crisp, consistent view becomes much more challenging. That's where the Sword Sun Shade from Treelimb Ventures offers a simple yet effective solution. Designed specifically for compatible Sword Sights, the Sun Shade helps reduce…
The National Archery in the Schools Program (NASP®) is proud to recognize the generosity and servant leadership demonstrated by NASP® schools, coaches, and student archers during the 2025–2026 NASP® St. Jude E-Championship Charity Tournament Series. Together, participating schools voluntarily raised $35,152.09 in support of St. Jude Children's Research Hospital. Hosted through NASPtournaments.org, the monthly virtual tournaments provide schools…
Wichita, KS - Scent Crusher® is proud to announce the release of the NEW Covert Closet. A versatile system that lends itself to various hunting and non-hunting uses and is the quickest way to effectively eliminate odors. Use the Covert Closet as a bag or as a closet. Enter the woods with the assurance that harmful…
