GutCheck Indicators uses a patent-pending urine neutralization and conversion system to create a “hybrid” deer attractant that is urine-based. This process targets the “bad” unwanted compounds in non-deer urine and leaves the “good” wanted compounds. This neutralized urine is combined with synthesized natural compounds and proprietary scent additives. The result is a urine-based attractant that…
Team Mathews delivered another impressive performance at the 2026 NFAA Marked 3D National Championships & Western Classic Trail Shoot, winning five out of nine podiums in one of the most challenging and competitive fields in 3D archery. Hosted each year in Redding, California, this event is often regarded as the premier marked-distance 3D tournament in…
Boone and Crockett and Pope and Young Clubs Now Accepting Entries for Javelina - Organizations worked together to create scoring procedures and minimum entry requirements for the new category in their records programs. The Boone and Crockett Club and Pope and Young Club announced today that they have completed scoring procedures and are now accepting…
Dialed Archery has built its reputation on cutting-edge innovation and a relentless commitment to serving passionate bowhunters. Every product is designed with precision, performance, and the end user in mind, which has quickly made the brand a trusted name in the industry. But Dialed’s vision goes beyond products alone. The company has made it a…
Spot Shooter Archery began in a small bedroom in the basement of Jim and Bibi Beasley’s home in 2002, and since then has grown into the incredible 2,500 square foot building it occupies today. Spot Shooter Archery also now has a 16-foot Team Spot Shooter trailer that acts as a travel archery store that travels…
Delta McKenzie Targets announces a new and affordable Backyard 3D mule deer target designed to expand your backyard range. At just $199.99 MSRP, this target is the most affordable western game 3D target on the market. In addition to its life like Antlers, the replaceable core will provide the longevity backyard 3D enthusiasts have come…
IRVING, TX – August 2026 – Throughout hunting season, dependable scent control remains one of the most critical—and often overlooked—advantages in the field. A new pair of ozone generators from Muddy® Outdoors, a brand known for its versatile lineup of blinds, trail cameras, climbing systems, boots, apparel, and more, offers just that, delivering proven odor-elimination…
By Rachael Reginek-Krenz Melvin and Krysta Wright began M&M Archery Range and Pro Shop as a home-based business in 2009, and by 2013 the shop was moved to a 6,400-square-foot facility with 18 shooting lanes reaching up to 40 yards. This shop houses 3 full-time and 4 part-time employees and a number of popular archery…
EVANSVILLE, IN – August 4, 2026 – Bear Archery, in collaboration with Deer Meat For Dinner® founder Robert Arrington, proudly announces the launch of the new Deer Meat For Dinner® Compound Bow. Inspired by Robert's belief that "All men die, few ever really live," the DMFD bow was built for hunters who chase every moment…
ALL NEW HITMAN STABILIZER ADDED TO THE 2019 LINEUP OF TROPHY RIDGE ACCESSORIES Trophy Ridge released today an all-new stabilizer designed to reduce vibration while improving the bow’s balance at full draw. With the launch of the Hitman Stabilizer Family, Trophy Ridge delivers yet another essential tool bowhunters can trust. This stabilizer provides balance while…
Despite the combined efforts of the Archery Trade Association Board of Directors, staff and the city of Indianapolis, your ATA Board of Directors made the tough decision to cancel the in-person 2021 ATA Trade Show, scheduled to take place Jan. 7-9, 2021, in Indianapolis. We hold the ATA Trade Show to an extremely high standard,…
Columbia, TN - Tethrd, the industry leader in the world of Saddle Hunting, is excited to announce the release of their UltraLock SD saddle, Modular UltraLock Yoke, and Modular UltraLock Pockets. In the summer of 2023 they released their UltraLock saddle that included the yoke system and pockets already attached to the saddle body and…
